The Official
HubSpot 4 Healthcare Blog
"Distilled insights into HubSpot's healthcare solutions"
We cover topics like: centralized patient management, seamless communication, and strategies for boosting patient satisfaction
We cover topics like: centralized patient management, seamless communication, and strategies for boosting patient satisfaction
15April
Stop Guessing Where Your Patients Are Coming From: How Healthcare Teams Use HubSpot for Full Attribution
- Cyndie Castroman
- April 15 2025
Healthcare marketing teams spend real money without seeing real answers. They run ads, publish content, send emails, and hope the volume turns into booked consults. Leadership still asks the same question every month: What’s actually working?
24March
How HubSpot Improves Lead Nurturing and Appointment Conversion
- CJ Castroman
- March 24 2025
Healthcare teams are losing more leads because the first response comes too late, the handoff to scheduling breaks, and nobody can tell which channel actually produced a booked visit. That’s where implementing a real funnel comes into play. It’s marketing plus operations.
18March
How Healthcare Practices Can Set and Track Insurance Reimbursement Goals in HubSpot
- CJ Castroman
- March 18 2025
How Healthcare Practices Can Set and Track Insurance Reimbursement Goals in HubSpot What’s the best way to set and track insurance reimbursement goals in HubSpot? Treat each insurance claim like a trackable revenue record with an owner, a due date, an expected reimbursement amount, and a clear next ...
19August
How 4CAST Helps Mental Health Practices Fix Marketing Friction in HubSpot Without Losing Trust
- CJ Castroman
- August 19 2024
How can a mental health practice use HubSpot to market ethically and still grow? Use HubSpot to control timing, tone, and targeting so outreach stays relevant and respectful. Segment by intent and readiness, keep sensitive data out of marketing records, and automate follow-ups that feel human ...
24June
How HubSpot Smart CRM Helps MedSpas Protect Compliance and Grow Revenue
- CJ Castroman
- June 24 2024
Can a MedSpa use HubSpot as a HIPAA-aligned CRM? Yes, when HubSpot is set up under a Business Associate Agreement (BAA) and configured with strict data controls. The right approach is to keep clinical details out of marketing records, standardize how your team captures lead and appointment data, ...
